Gigatrend

My big forecast for the next Megatrend is the emergence of the Gigatrend.

Gigas are bigger than Megas mate. And Megas will be so ‘yesterday’ pretty soon.

So that first sentence should really read “my big forecast for the next Gigatrend is the Gigatrend.” But then how can you forecast something that already exists?

But on the flip side, a Gigatrend can’t be a Megatrend.

So simultaneously I have discovered a linguistic loop worthy of philosophical debate. A two-fer!

This is me practicing Thought Leadership. Just in case you’re wondering.