Anti

How about we start ‘anti-months” before all the fools in the Finance sector find themselves in a yearly rotation of mindless fads. I am being nice here.

For Dry-July we can promote Binge-July.

For Movember we can start Smoothember (sounds good that one).

There’s a Febfast. I would do Fat-Feb.

There’s a few competing Octobers but they haven’t caught on yet.

Lent; we can forget about it since they don’t have a marketing budget.